ERM Telematics Press Release: FlexGPS expands fleet management with StarLink from ERM
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ERM Telematics Press Release – FlexGPS expands its fleet management service

FlexGPS expands its fleet management service across North and Latin America with StarLink telematics solution from ERM Advanced Telematics

Innovative telematics technology and improved data capture enables FlexGPS to grow its business with confidence

Rishon Letzion, Israel (March 30, 2017) – ERM Advanced Telematics, a leading designer, developer and manufacturer of vehicle tracking and security devices, today announced that the company’s StarLink telematics solution is enabling FlexGPS, a leading global provider of advanced telematics services for commercial fleet management, to expand its fleet management service offering across North and Latin America.

FlexGPS reports that since the company began working with the StarLink telematics device-based solutions from ERM, FlexGPS has expanded its business with double-digit sequential growth, widened its portfolio of fleet management services and entered new markets, including the United States, Canada, Mexico, Costa Rica, Colombia and Peru.

Prior to working with ERM, FlexGPS was using telematics hardware from multiple vendors, which could not support the company’s strategic plans to expand its service offerings or enter new geographic markets. FlexGPS decided to work with ERM and its StarLink solutions in order to capture a wider range of telematics data that can be leveraged for new and improved fleet management services.

FlexGPS’ customer base include mostly large commercial trucking and logistics companies. Today, FlexGPS has installed ERM’s StarLink devices on all the vehicles of its fleet management customers, which includes heavy duty trucks, detachable trailers, construction vehicles and equipment, and industrial equipment.

In order to provide advanced and value added services, FlexGPS has also deployed numerous add-on solutions from ERM that are integrated with the base StarLink device. For instance, FlexGPS is using ERM’s eSafe accessory to offer driver monitoring services, which contains a black box for recreating accidents and other driving incidents and includes over 30 predefined vehicle types and over 20 maneuver definitions for each vehicle type. FlexGPS is also using ERM’s eData accessory, which is directly integrated with the vehicle’s CANBUS, to provide vehicle diagnostics monitoring. For these advanced services, alerts of threshold violations are sent by the StarLink device in real-time to both drivers and fleet managers for immediate action and are recorded for further analysis.

“We are tremendously pleased with ERM and the reliability, flexibility and unique data collection capabilities of its StarLink telematics solutions,” explained Carlos Landrian, CIO at FlexGPS. “Our work with ERM enables us to better serve our customers with advanced fleet management services and confidently create new channels of growth for our business.”

ERM’s StarLink line of telematics devices and solutions are built with a modular design, enabling additional features and accessories to be added at any time, even after a device has been installed on a vehicle. StarLink devices also include embedded processors and are designed to gather telematics information according to configurable rule-based models. The unique combination enables ERM’s solutions to be efficiently configured to support the business logic of nearly any fleet management or telematics service.

“We are proud to be a partner in FlexGPS’ success and to be supporting the company’s strategic growth plans,” said Meir Hayman, founder and CEO of ERM. “For other fleet management service providers around the world, FlexGPS can serve as an example on how to improve service offerings, pursue new initiatives and win more business.”

About ERM Advanced Telematics

ERM Advanced Telematics designs, develops and manufactures innovative vehicle security and GPS/GSM tracking and telematics solutions. ERM’s product portfolio includes a comprehensive range of modular and state-of-the-art location tracking devices covering vehicle tracking and security, vehicle diagnostics and driver behavior. ERM partners with Telematics service providers to integrate its products and solutions into their applications in order to form a wide variety of unique solutions for Fleet Management, Stolen Vehicle Recovery and other Telematics services. The company was established in 1985, is based in Israel and is a subsidiary of Ituran Group (NASDAQ: ITRN), a leading provider of advanced tracking and protection services for vehicles and drivers. For more information, please visit

About FlexGPS

FlexGPS is a leading global provider of advanced telematics services for commercial fleet management. The company was established in 2011 by a group of industry professionals with vast experience in the field of telecommunications and leverage technology to bring consumers products and services at very low cost. FlexGPS is committed to maintaining the highest levels of quality in all processes that its activity involves, whether be public fleet or private, small, medium or large, the company will track, monitor, manage and support efficiently and effectively the entire operations. FlexGPS takes the time to understand the unique challenges of its clients to create solutions to meet those challenge. For more information, please visit

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