November 14, 2023
Below is an excerpt from an article recently published on Inc Magazine highlighting Noteya Innovations’ value proposition for helping technology vendor clients strategically build international sales channel networks and manage complex technology deployment projects.
Becoming a successful founder and building a sustainable business can be one of the most daunting challenges any entrepreneur embarks on. From the onset, it often requires you and your team to stretch yourselves thin and operate beyond your normal capacities. In the early stages of growth, when cash flow is an issue and expertise is lacking, getting a company up and running is no easy task.
Many tech founders believe they can handle all the challenges themselves, only to later realize the value of using every tool at their disposal. Of these, outsourcing is one of the most reliable strategies to improve an entrepreneur’s chances of success. When looking to outsource, as a good rule of thumb, make sure that the rewards in terms of economics, quality, and efficiency outweigh those of continuing to handle those business functions internally.
Here are three options for outsourcing business functions that tech founders and other entrepreneurs should consider in 2024.
Outsourcing Options for Partner Engagement and Project Management
Many tech founders often pursue their initial business opportunities through personal connections. Many use LinkedIn, search engine optimization, and sales development representatives, although most of these activities focus on the top of the funnel. Even if these activities do lead to sales, there are many questions to answer: Who will lead project deployment? Who will provide local support? For international projects, who will bridge culture gaps? What about ongoing account management?
Companies like Noteya Innovations provide founders and entrepreneurs access to a network of experienced business partners and consultants for building sales-distribution channels and managing strategic projects. Outsourcing these business functions can reduce the risks of hiring staff to enter new markets and manage complex projects, while avoiding unmet expectations and unrealized revenue.
Outsourcing activities to external partners offer many clear advantages. But before making the decision to outsource these business functions, make sure the potential partners are aligned with your sales and project-management strategy. For example, if you are selling cloud-based products or are a SaaS company, make sure your outsourced business development partners know how to work with managed-service providers selling services to enterprise customers.
To read the original article, please visit Inc Magazine.